Personalize the Store experience
About
In-Store Fan Radio is a new offering from PlusDotMedia. This hyper-personalization platform enables customers to log in to any shop’s music system and play their favourite songs. Store owners can also push updates and profile their customers. Such smart analytics can curate loyalty schemes which in turn will lead to higher footfalls.
How it works
In-Store Fan Radio is a new offering from PlusDotMedia. This hyper-personalization platform enables customers to log in to any shop’s music system and play their favourite songs. Store owners can also push updates and profile their customers. Such smart analytics can curate loyalty schemes which in turn will lead to higher footfalls
Approach
1. We had co-created the concept with the founder as part of an investor pitch session. Ideation and functionalities were finalized in about a week. Visual design and various user flows were detailed out further as a prototype presentation.
2. To appeal to potential customers in the U.A.E market, we had analyzed the branding characteristics of top firms to create a visual theme palette for each category.
3. To further increase the value of the product pitch, we proposed new ideas that can appeal to store owners. The ROI oriented design strategy was critical for the product in this niche domain.
Key Process
UX review
Visual designs
Hear from our client
I’m pleased with the detail of thought and planning. Thanks
for the good job on the design for the platform.
Bhuvan Sachdeva
Founder, Jukebox